Job Description
Conception, implementation and control of programmatic online advertising campaigns in all formats (display, mobile & video)
Analysis, evaluation and presentation of the campaign results as well as the derivation of strategic recommendations for action
Planning and control of campaign tracking
Conception and configuration of tag management set-ups
Development of strategies and business models for the development of the programmatic network
Testing and implementing new features in our in-house reporting and analysis tool
Technical contact as well as innovation driver in the technical environment
What we want from you ...
Completed studies with a focus on information technology / business / marketing or comparable completed vocational training
1-3 years professional experience in the field of online marketing
Knowledge in the technical implementation of online marketing measures (tracking, adserving, testing)
Terms like RTA / RTB, DSP and DMP are not unknown
First experiences with demand-side platforms and programmatic campaign management
Strong analytical thinking and a high degree of self-initiative
Knowledge in HTML / Javascript is desirable
Curiosity and interest in various topics and trends in digital marketing
Sound Excel and Powerpoint knowledge
Very good knowledge of German and English spoken and written
What we offer...
A friendly, dedicated team with a great passion for digital media
Excellent development opportunities and further training opportunities within the international Burda Group
The unique mix: an innovative agency environment for a global player
A high entrepreneurial design freedom with a lot of responsibility
Versatile customers with very different challenges