Job Description
They plan, control, and implement direct marketing measures for customer acquisition, customer loyalty and lead generation for print and digital products across all relevant sales channels (e-mailing, inbound, outbound) and control the implementation success
They optimize responsestark completed direct marketing campaigns
They convincingly control external agencies (briefing, costs, implementation)
They regularly measure the success of ongoing actions using defined KPIs and
Prepare high-impact presentations and reports.
What we want from you ...
They have completed a degree in Business Administration / Economics, the communication / media sciences with the first professional experience of direct marketing
First experience in direct marketing is necessary
They have comprehensive cross-canal knowledge of the relevant advertising channels - both online and offline
They are characterized by very good communication and presentation skills; Initial experience in negotiating leadership is an asset
Their curiosity for new media-oriented business models, their creative commercial approaches, and their openness bring you into the implementation of projects
They work independently and result-oriented with high quality requirements
They are fluent in both German and English
With the MS Office applications, the Internet and database management systems, you are confidently moving; First SAP R / 3 basic knowledge is an advantage.
What we offer...
Our team lives by dedicated employees, strong networkers and a lively exchange. As a 100% subsidiary of the media group Hubert Burda Media, we offer you the advantages of an internationally operating family business with tradition and future-oriented offers. It expects individual design space and plenty of space for new ideas:
The opportunity to actively shape the development of the large media brand FOCUS in the age of dynamic change
Short decision-making and flat hierarchies in a dynamic, committed and communicative team
Promotion of ideas, responsibility and outstanding personal development opportunities in a growth field