Job Description
Senior Product Marketing Manager - NYSE 100 backed Start-Up - Zurich HQ
An incubated start-up funded by a NYSE 100 company, based in Central Zurich, is looking for a Senior Product Marketing Manager. They are developing several digital platforms and products that will disrupt change the landscape within the insurance industry, facilitating a global change to become digital. You will be leading across merchandising plans, customer development, new product launches, collecting and analysing sales data, and distributing data to other functional groups within the organisation and customers when applicable.
As Senior Product Marketing Manager, you will:
Develop product messaging and value proposition that differentiates products in the market
Plan and take part in the launch of new products and involve several different departments in such launches
Develop the strategy and manage the marketing programs that drive demand for our products
Design and implement comprehensive marketing strategies to create awareness of the business activities and scale up for the raise-the-bar USA market initiatives
Supervise the marketing department and provide guidance and feedback to other marketing professionals
Responsible for producing valuable content for the company's online presence, editorial design and organizing the publications
Have strong analytical ability to evaluate end-to-end internal customer/partner experience across multiple digital channels
As Senior Product Manager, you will have:
Proven experience as Product Marketing Manager
Excellent marketing thought leadership and organizing skills
Analytical and creative thinking out of the box and into the uncommon
Exquisite communication and interpersonal skills
Up to speed with current and online marketing techniques and best practices
Thorough knowledge of marketing instruments
Stakeholder-oriented approach with aptitude
Professional chartered marketer (CIM) is a plus
BSc/BA in marketing/communications or relevant field
This is an opportunity to join a global technology leader on their journey to revolutionize an entire industry. You will be crucial in shaping and building products that will change the way that businesses and consumers interact across the world.